DMCA. Copyrighted Work that you can Claim.
Base have 820 524 books.
Search: 


📙 The Digital Transformation Playbook: Rethink Your Business for the Digital Age by David L. Rogers — free download


Rethink your business for the digital age.

Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy?

Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.

Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy―customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models―and how to integrate these into your existing business and organization.

Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage.

Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.



About book:

About file:

  • File size: 1 609 490
  • Format: pdf


Security code:
Download button

Similar books results


The End of Software: Transforming Your Business for the On Demand Future
The End of Software: Transforming Your Business for the On Demand Future free epub by Timothy Chou

Do you know what is the real cost of your software? Before you reach for a calculator, be forewarned that it's a trick question. Even technology industry analysts and seasoned IT executives have difficulty putting a hard figure on the Total Cost of Owners...

Working with Odoo: Learn how to use Odoo, a resourceful, open source business application platform designed to transform and modernize your business
Working with Odoo: Learn how to use Odoo, a resourceful, open source business application platform designed to transform and modernize your business free pdf by Greg Moss

Odoo continues to gain momentum throughout the world in regards to providing the best platform for open source ERP installations. Now with Odoo 8, you have access to a powerful website builder, integrated e-commerce features, and a fast-growing community ...

Incorporating Your Business For Dummies
Incorporating Your Business For Dummies download pdf by The Company Corporation

If you’re a business owner, incorporation can help you protect your personal assets and cut down your tax bill. But all the paperwork and legalese can make incorporation seem like more trouble than it’s worth. Incorporating Your Business For Dummies offer...

The Four Intelligences of the Business Mind: How to Rewire Your Brain and Your Business for Success
The Four Intelligences of the Business Mind: How to Rewire Your Brain and Your Business for Success epub download by Valeh Nazemoff (auth.)

"Valeh Nazemoff recommends leaders apply what she calls ‘mastermind intelligence’ to find strategy sweet spots by being smart about financial, customer and business data."—Sonja Carberry, "Keep Business Strategy in Motion to Stay Competi...

The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media
The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media pdf free by Paul Chaney

Practical applications for using social media to boost your businessEven today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are losing th...

Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era
Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era free download by Henry Chesbrough

The father of “open innovation” is back with his most significant book yet. Henry Chesbrough’s acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open Services Innovation offers a new approach that demonstrates how...

For the Win: How Game Thinking Can Revolutionize Your Business
For the Win: How Game Thinking Can Revolutionize Your Business free download by Kevin Werbach, Dan Hunter

Take your business to the next level—for the winMillions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each ...

For the Win: How Game Thinking Can Revolutionize Your Business
For the Win: How Game Thinking Can Revolutionize Your Business free download by Kevin Werbach, Dan Hunter

Take your business to the next level FOR THE WIN. Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales eac...

Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era
Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era free epub by Henry Chesbrough

The father of “open innovation” is back with his most significant book yet. Henry Chesbrough’s acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open Services Innovation offers a new approach that demonstrates how...